Frankfurt 16th March 2009 - CIT, the Center for Innovation and Technology of Zoppas Industries holding group, has unveiled, during the ISH International Fair of Frankfurt (Germany), the worldwide preview of an innovative product range for comfortable and intelligent home high-tech heating.

Needo™ products have been conceived and implemented thanks to the contribution of Nesting and CEFRIEL, who have developed the most innovative elements regarding the technological design and the user interface on the basis of their latest User Centered Design methodologies.

CIT’s communication project for Needo™’s launch at the ISH fair of Frankfurt has also gathered massive success by focusing on a unique User Experience for the visitors.

The whole range of Needo™ products has been showcased in a unique and engaging fashion through a virtual interactive experience conceived and implemented by CEFRIEL and Nesting on the Microsoft Surface™ platform. It is the first ever application developed in Italy on one of the most innovative products of surface computing. Microsoft Surface™ turns a common table in a dynamic surface that offers a natural interaction with any type of digital contents through simple gestures and physical touch.

The sheer number of visitors to the ISH fair of Frankfurt, the most important international event of the year for smart home heating and air conditioning technologies, has experienced an innovative way of browsing and consulting an interactive catalogue of the new Needo™ product range, including 3D design, features and demos. Simply through a finger touch.

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